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The Land of Joy


Ducati Scrambler is the essence of motorcycling
and a world filled with freedom, joy and self-expression.

Stories from the Land of Joy


Latest facts and feelings from the Land of Joy.

Meet the Family


There’s a Scrambler for every attitude. Which one’s yours?

Are you ready for a new era?

Here comes the new Scrambler 1100 PRO.

Protect your passion

Official Ducati Insurance

The Land of Joy


A universe made of music, food, lifestyle.
And an endless amount of fun.

It's a joy to wear

The Scrambler apparel. The perfect mix of riding comfort, lifestyle and self-expression.

Your one and only

The wide and complete range of Scrambler accessories lets everyone express their style and create something unique.

It's a joy to play

Our rumbling sounds. Radio Ducati Scrambler is the echo of freedom, passions and experiences.

Wall of Joy


Words and pics shared from all over the Land of Joy.